Dell: Product Campaigns

Each new Dell tablet or laptop needs a campaign to introduce their launch into consumer and commercial markets. From the initial concepts scribbled in a notebook to the photo/video shoots and final production, I've had a wide range of experiences advertising tech products. Featured below are two of my favorites:


• "Intelligently tough" for Dell's New Rugged Tablet

• "Your Best You" for Dell's New Inspiron Laptops


AD: Allison Hembd | ACD: Shane McGuire, Paige Gregory, Joshua Kramer, Evan Daugherty | Rugged Tablet Copywriter: Peter Hofstead | Inspiron Copywriter: Omar Jiminez

© Copyright 2018 Allison Hembd.
Photo source: Getty Images
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